Dear Bob:
Each month, our eTips newsletter is filled with ideas about how you can use
email profitably and effectively to build your business. Our goal is to locate
interesting and relevant articles that you may not have seen in your Internet
travels. Of course, some may not apply to you but we hope that you
can find several useful articles each month. We have also included several websites
that are just plain handy.
If you see articles or sites that you think might be of interest to other email
aficionados, please let us know. We'd also be appreciative if you'd pass along
this free newsletter to friends and associates.
Enjoy!
Bob Bailey
President
301-587-3447
bob@newsroute.info
Tips for Offline Advertisers
Moving Online - Lex Sisney
For the offline advertisers that are just starting to seriously consider the
Web in their marketing mix, I have three pieces of advice...
http://www.digitrends.net/marketing/13638_16471.html
Email Marketing Isn't Just
About Email - Mark Brownlow
There's a heap of advice around on email marketing; numerous top-rate articles
and books on planning, crafting, sending and evaluating permission-based email
promotions and newsletters.
http://www.marketingprofs.com/Perspect/brownlow5.asp
Exclusive: Consumer Reports'
Advice on Email Marketing, Spam and Privacy
It's not easy being an email marketer for Consumers Union because everyone expects
you to be perfect about privacy. And, oh please get a really high response rate
too because the organization is supported by its sales to consumers.
http://www.emailsherpa.com/sample.cfm?contentID=2084
How to Keep Sales Flow
Predictable by Combining Telemarketing, Direct Mail, Email & Webinars
CHALLENGE: Like many tech vendors, where2getit had no problems selling their
locator software and other online marketing software during the Internet boom.
http://www.b2bmarketingbiz.com/sample.cfm?contentID=2077
How to Stop Web Shopper
Flight - Sami Lais
Most e-commerce sites rebuff at least 70% of the customers who visit them, passing
up millions of dollars in potential sales. Even the best retail Web sites are
doing only half the business they could be doing, researchers say.
http://computerworld.com/managementtopics/ebusiness/story/0,10801,71990,00.html
One Proven Way to Triple
Your Conversion Rate - Debbie Weil
What makes a home page convert your visitors into buyers? Is it the copy,
the design, layout, the navigation, the perceived value of your product or service?
http://www.marketingprofs.com/Perspect/weil1.asp
..........Simply handy..........
The World's Online Populations - CyberAtlas staff
There are countless sources for the number of Internet users in any given country. CyberAtlas tries to maintain an updated list of the latest statistics on Internet users we've seen for countries around the world.
http://cyberatlas.internet.com/big_picture/geographics/article/0,,5911_151151,00.html
The Internet Traffic Report
The Internet Traffic Report monitors the flow of data around the world. It then displays a value between zero and 100. Higher values indicate faster and more reliable connections.
http://www.internettrafficreport.com/
Trademark Electronic Search System (TESS)
- US Patent & Trademark Office
TESS contains more than 3 million pending, registered and dead federal trademarks.
http://www.uspto.gov/web/menu/tm.html
This newsletter is brought to you by NewsRoute - helping you
stay in touch with your customers and prospects. For additional
information about how NewsRoute can help you, please contact:
Bob Bailey at 301-587-3447 or
Bob@NewsRoute.com
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Disclaimer
Unless
otherwise noted, all referenced articles are available at no charge to you.
NewsRoute provides this for informational purposes only and cannot attest
to the accuracy of information provided by linked sites. The opinions and
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