Dear Bob:
Each month, our eTips newsletter is filled with ideas about how you can
use email profitably and effectively to build your business. Our goal is
to locate interesting and relevant articles that you may not have seen in
your Internet travels. Of course, some may not apply to you but we
hope that you can find several useful articles each month. We have
also included several websites that are just plain handy.
This month marks the additional sponsorship of Wood
Street, a web design organization. Please visit their website
or contact Jon Bailey for more information
on how they can help you achieve your goals.
If you see articles or sites that you think might be of interest to other
email aficionados, please let us know. We'd also be appreciative if you'd
pass along this free newsletter to friends and associates.
Enjoy!
Bob Bailey
President
301-587-3447
bob@newsroute.info
Tips for Newsletter Success:
Exclusive Interview with Michael Katz
Michael Katz of Blue Penguin Development lays out the justification for newsletter
publishing, and what you can expect, along with the best detailed advice we've
heard anywhere. Even veteran newsletter publishers will find a nugget here:
http://www.emailsherpa.com/sample.cfm?contentID=2165
Dynamic Duo: E-Newsletter
and Microsite - Kathleen Godwin
This week, I'd like to chat a bit about how to make smart e-newsletters even
smarter by combining them with a companion microsite. In this case, a microsite
is a collection of Web pages directly related to an e-newsletter or email marketing
campaign.
http://www.clickz.com/em_mkt/enl_strat/article.php/1455861
E-mail to Double by 2006
- Christopher Saunders
If businesses and consumers already feel under pressure when coping with the
current volume of e-mail, they almost certainly won't be cheered by new findings
that suggest that the volume of e-mail will double by 2006, according to researcher
IDC. In a recent study, the consultancy concluded that the number of e-mails
sent will grow from the present level of 31 billion a day to 60 billion in just
over three
years.
http://cyberatlas.internet.com/big_picture/applications/article/0,,1301_1472121,00.html
How to Make The Most Out
Of Emailed Press Releases - Eric Ward
The acceptance of Email as a legitimate distribution method for corporate commuications
has created new opportunities for transmitting press releases. But marketers
need to know the rules for making best use of this resource, or risk wasting
it altogether.
http://www.ericward.com/articles/072401.html
3 Steps to Great Copy
- Nick Usborne
Nothing irritates me more than being told that there are “3 secrets”
to great copy. Worst still are those marketing promises that say something like,
“3 Secrets that the copy gurus don’t want you to know.”
http://www.marketingprofs.com/perspect/usborne21.asp?s=h
Unrealistic Expectations:
The Email Marketer's Enemy - Al Bredenberg
Here are some common misconceptions and some ways people set themselves up for
disappointment in the realm of email.
http://www.emailresults.com/articles/expectations.html
..........Simply handy..........
The World's Online Populations - CyberAtlas staff
There are countless sources for the number of Internet users in any given country. CyberAtlas tries to maintain an updated list of the latest statistics on Internet users we've seen for countries around the world.
http://cyberatlas.internet.com/big_picture/geographics/article/0,,5911_151151,00.html
The Internet Traffic Report
The Internet Traffic Report monitors the flow of data around the world. It then displays a value between zero and 100. Higher values indicate faster and more reliable connections.
http://www.internettrafficreport.com/
Trademark Electronic Search System (TESS)
- US Patent & Trademark Office
TESS contains more than 3 million pending, registered and dead federal trademarks.
http://www.uspto.gov/web/menu/tm.html
This newsletter is brought to you by
NewsRoute and WoodStreet
...helping you stay in touch with your customers and prospects.
For additional
information about how we can help you,
please contact:
Bob Bailey at 301-587-3447 or
Bob@NewsRoute.com
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Disclaimer
Unless
otherwise noted, all referenced articles are available at no charge to you.
NewsRoute provides this for informational purposes only and cannot attest
to the accuracy of information provided by linked sites. The opinions and
views expressed at these web sites do not necessarily reflect the opinions
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web sites will be governed by the privacy policy at the site, and any questions
you have related to the sites' use of information should be directed there.
The information contained in this newsletter is not intended to make any
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